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ATTENTION: SMALL BUSINESS OWNERS

Is Your Business Built to Scale—Or Just Built to Keep You Busy?

Take the free ScaleSmart Scorecard™ to find out what’s holding your business back—

and get a personalized roadmap to grow with less stress, more profit, and real freedom.

SCALE READY QUIZ

Is your business ready to scale?

Offer Clarity

Do you have one primary, high-margin service that's clear and easy for your ideal client to understand? *

Not really. We offer multiple services with unclear profitability and no single primary focus.

Slightly. We have a few services, but our primary service isn't clearly defined or consistently profitable.

Moderately. We have one main service that's somewhat clear but could use improvement in profitability or simplicity.

Mostly. We have one profitable, primary service that's mostly clear, though clients occasionally need clarification.

Completely. We have a single, clearly defined, high-margin service that's instantly understood by our ideal clients.

Can you clearly explain your main service in a single sentence, so clients instantly get it? *

Not at all—it's difficult to explain our service clearly in one sentence.

Somewhat—we can briefly explain it, but clients still frequently seem confused.

Mostly—we have a basic sentence, but it often needs extra detail or explanation.

Yes—our sentence is mostly effective, and clients usually understand quickly.

Absolutely—we have one clear, powerful sentence; clients instantly get what we do.

Are your prices aligned with the real value and outcomes clients receive from your service? *

Definitely not—our prices don’t reflect our true value; we often undercharge significantly.

Partially—our pricing somewhat reflects value, but we frequently face objections or price resistance.

Moderately—prices mostly align with the value, though we could probably increase them slightly.

Mostly aligned—our prices are well matched to the value, with occasional minor adjustments needed.

Perfectly—our prices fully reflect the high value and exceptional outcomes our clients receive.

Can you clearly explain how your service is different from competitors' and why your ideal clients choose you? *

Not clearly—we struggle to articulate what makes our service different.

Somewhat—we have general ideas, but it's not compelling or clear to our ideal clients.

Moderately—we know our differentiators, but we don't always communicate them clearly.

Mostly—we explain clearly how we're different; clients usually understand our unique value.

Absolutely—we have clear, compelling differentiation, and ideal clients immediately see why we're their best choice.

Do your ideal clients typically agree to your main service quickly, without needing a lot of convincing? *

Rarely—our sales process typically involves lengthy explanations or convincing.

Occasionally—clients sometimes agree quickly, but usually need significant convincing.

About half the time—some clients agree quickly; others still require persuasion.

Usually—most clients agree fairly quickly, needing minimal explanation or convincing.

Almost always—ideal clients agree quickly and confidently, with little to no hesitation.

Offer Clarity Score

Lead Generation

Do you have at least one reliable lead generation channel that consistently brings in qualified leads? *

No—we rely entirely on random referrals or word-of-mouth.

Somewhat—we have a channel, but leads come inconsistently or aren't always qualified.

Moderately—we have a channel producing leads regularly, but quality varies significantly.

Mostly—one reliable channel regularly brings in leads, most of whom are qualified.

Yes—we have at least one highly reliable channel consistently providing qualified leads weekly.

Is your lead flow predictable and consistent week-over-week? *

Not at all—lead flow fluctuates dramatically; we never know what to expect.

Slightly—leads occasionally come in, but there’s no consistency week to week.

Moderately—lead flow is somewhat predictable, but there are regular ups and downs.

Mostly—lead flow is generally steady, with only minor variations.

Completely—our lead flow is highly predictable and consistent each week.

Do you have a nurturing process for leads who don’t buy immediately? *

No—if they don’t buy right away, we rarely follow up.

Slightly—we follow up occasionally, but not consistently or strategically.

Moderately—we have a basic follow-up process but could be more consistent.

Mostly—we regularly nurture leads who don't initially buy, though it's not fully automated.

Yes—we have an effective, automated nurturing process that keeps leads engaged until they buy.

Can you clearly identify your ideal customer profile (ICP)? *

No—we don’t have a clearly defined ideal customer; we target almost anyone.

Slightly—we have a general idea, but it's vague and not clearly documented.

Moderately—we mostly know who we want to reach but still refine this regularly.

Mostly—we have a clearly defined ICP, though sometimes marketing targets broader audiences.

Absolutely—our ICP is fully documented, detailed, and guides all marketing decisions.

Are you effectively measuring the ROI of your lead generation efforts? *

Not at all—we don’t track or measure lead generation ROI at all.

Slightly—we occasionally check basic metrics but don’t regularly track ROI.

Moderately—we track some key metrics but don’t consistently calculate ROI.

Mostly—we consistently measure ROI, with only minor gaps or occasional confusion.

Completely—we clearly and consistently measure ROI for all lead generation activities.

Lead Generation Score

Delivery Systems

Is your customer onboarding process clearly documented and easily repeatable? *

Not at all—onboarding varies with each customer, with no documentation.

Slightly—some onboarding steps exist, but nothing clearly documented or consistent.

Moderately—we have a basic documented process, but it's often incomplete or unclear.

Mostly—our onboarding process is documented and repeatable, with only minor inconsistencies.

Completely—onboarding is fully documented, repeatable, and consistently smooth for every client.

Can your team deliver your product/service consistently without your direct involvement? *

No—I have to be involved heavily in delivery every single time.

Slightly—my team helps, but I’m still involved significantly in most deliveries.

Moderately—my team can mostly deliver independently, but I’m frequently needed to handle issues.

Mostly—my team delivers consistently with minimal involvement from me.

Completely—my team delivers flawlessly and consistently without needing my direct input.

Are your fulfillment processes supported by clear SOPs and checklists? *

Not at all—we have no SOPs or checklists; each fulfillment is unique.

Slightly—we have some informal procedures, but they're rarely followed consistently.

Moderately—we have basic SOPs/checklists, but they're incomplete or outdated.

Mostly—we have good SOPs/checklists that are used consistently, with occasional gaps.

Completely—we have detailed, clear SOPs and checklists consistently followed by everyone.

Do you routinely gather and act upon customer feedback for service improvement? *

Rarely—we almost never collect customer feedback formally.

Occasionally—we collect feedback sometimes, but rarely act on it systematically.

Moderately—we often collect feedback and sometimes make improvements.

Frequently—we regularly gather customer feedback and usually implement improvements.

Always—we continuously collect feedback, consistently analyze it, and proactively implement improvements.

Are delivery issues rare and quickly resolved when they do occur? *

No—delivery issues happen frequently and resolution takes significant time.

Slightly—delivery issues are somewhat frequent, and resolutions are inconsistent or slow.

Moderately—issues occur occasionally, but resolutions usually happen within reasonable timeframes.

Mostly—issues are infrequent, and resolutions are prompt and effective.

Completely—issues are very rare, and when they do occur, they're resolved quickly and efficiently.

Delivery Systems Score

Team & Delegation

Do you regularly delegate tasks effectively, freeing your time for strategic growth? *

Not at all—I handle almost everything myself; delegation rarely happens.

Slightly—I occasionally delegate minor tasks, but I still handle most responsibilities myself.

Moderately—I delegate some tasks consistently, but still spend too much time on day-to-day activities.

Mostly—I regularly delegate effectively, freeing most of my time for strategic priorities.

Completely—I consistently delegate effectively, allowing me to fully focus on strategic growth and vision.

Are team roles clear, with each person owning their outcomes rather than just tasks? *

No—roles aren't clearly defined; team members simply handle tasks as they come up.

Slightly—we have some role definitions, but responsibilities and ownership are still confusing.

Moderately—roles are somewhat defined, but team members still focus mostly on tasks rather than outcomes.

Mostly—roles are clear, and most team members take ownership of outcomes, not just tasks.

Completely—every team member has clearly defined roles and fully owns their outcomes, consistently delivering results.

Do you trust your team to handle responsibilities without frequent oversight? *

Not at all—I feel the need to closely supervise almost every task.

Slightly—I trust my team occasionally, but frequently feel the need to double-check their work.

Moderately—I trust my team on routine tasks, but often supervise closely on important activities.

Mostly—I generally trust my team to perform well, requiring minimal oversight.

Completely—I fully trust my team; they consistently deliver independently with very little oversight.

Is your team proactive in identifying issues and solving them independently? *

Rarely—my team typically waits for instructions or for me to identify and solve problems.

Occasionally—my team sometimes identifies issues, but rarely solves them without guidance.

Moderately—my team often spots issues, occasionally solving smaller problems independently.

Frequently—my team proactively identifies most issues and usually addresses them without needing me.

Consistently—my team always proactively identifies issues and independently solves them effectively.

Are there clear growth paths and development opportunities for your team members? *

Not at all—we haven’t defined clear growth paths or development opportunities.

Slightly—we offer occasional training but don’t have structured growth or career paths.

Moderately—we offer some structured opportunities, but clear growth paths aren’t consistent.

Mostly—clear growth paths and development opportunities exist for most team members.

Completely—we consistently provide clear, structured growth paths and development opportunities for all team members.

Team & Delegation Score

CEO Role & Metrics

Do you spend the majority of your time on strategy and growth initiatives? *

Not at all—I spend nearly all my time putting out fires and handling day-to-day tasks.

Slightly—I occasionally carve out time for strategy, but operational tasks dominate my schedule.

Moderately—I regularly spend some time on strategic planning, but daily tasks still consume too much of my time.

Mostly—I consistently prioritize strategy and growth, with only minimal time spent on routine tasks.

Completely—my primary focus is strategy and growth; daily operations run smoothly without my involvement.

Do you regularly review clear metrics indicating your business’s health? *

Not at all—we have no defined metrics or rarely look at them.

Slightly—we occasionally check a few metrics, but there’s no consistent process.

Moderately—we review basic metrics regularly but lack a comprehensive dashboard or clear insights.

Mostly—we consistently track key metrics and generally understand our business health.

Completely—we regularly track comprehensive metrics using clear dashboards, fully understanding our business performance.

Are you proactive rather than reactive when addressing business challenges? *

Not at all—we primarily react to problems as they arise.

Slightly—we occasionally anticipate issues, but mostly we react as problems emerge.

Moderately—we regularly anticipate some challenges but still often react after issues arise.

Mostly—we proactively address most issues before they become problems, with minimal reactive management.

Completely—we consistently identify and proactively solve challenges before they impact the business.

Do you have a weekly or monthly rhythm for reviewing performance and planning? *

No—we have no regular rhythm for reviewing or planning.

Slightly—we occasionally review and plan, but it’s irregular and unstructured.

Moderately—we have a somewhat regular rhythm, but reviews and planning could be clearer or more structured.

Mostly—we consistently have structured reviews and planning sessions, with only minor gaps.

Completely—we have a clear, consistent weekly and monthly rhythm for performance reviews and strategic planning.

Can your business operate effectively without your daily involvement? *

Not at all—my business heavily relies on me daily.

Slightly—it can function briefly without me, but my absence quickly creates issues.

Moderately—my business can manage short periods without me, though my involvement is still regularly needed.

Mostly—my business operates effectively for extended periods without my direct involvement.

Completely—my business consistently runs smoothly and grows effectively without my daily involvement.

CEO Role & Metrics Score

Scale Ready Score

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